Mission & Vision

Mission Statement:

To have a powerful impact on converting the Human Resources systems in the Middle East from the traditional old-fashioned to the intelligent ones. We aim to inspire the global corporate world through continuously providing Middle Eastern articles written by HR and non-HR employees, interviewing entrepreneurs and decision makers, and new perceptions of HR. We gladly provide online solutions and HR consultancy for students, employees and organizations.


To have a direct impact on witnessing a new world of international Human Resources theories, books and projects that are fit to cope with the dynamic creativity and financial challenges.